About CAP
What is CAP?
The Creative Assistance Program is a Flat Rate or Pay Per Use design service provided by Lamar Graphics. CAP consists of over 40 artists between two facilities in Baton Rouge, LA and Pensacola, FL. There are four main divisions: CAP Outdoor, DigiCAP, iSpots, and CAP Transit.
CAP Outdoor's primary focus is print outdoor. These include but are not limited to posters, bulletins and specialty products.
DigiCAP is responsible for the lion's share of LDD art. Most of this work is produced in the Pensacola facility located inside the Lamar Sales office. This segment of CAP is offered at no-cost to Lamar Plants.
iSpot Design requests are produced by designated artists in Baton Rouge and Pensacola. The programming and testing of iSpots is primarily done in Pensacola. Like DigiCAP, this service is also offered at no-cost.
CAP Transit consists of 7 designated artists and produce all in-house creative for Lamar Transit. Products range from standard bus bench and shelters to full wraps of buses and trains.
How long does it take?
- DigiCAP Requests - All requests received before Noon CST are completed by the end of the same business day. Requests received after Noon CST are completed by the end of the following business day.
- Print Requests - Requests received prior to 5pm CST are completed by the end of the following business day.
- Transit Requests - Requests received prior to 5pm CST are completed by the end of two business days.
- iSpot Requests - iSpot designs follow DigiCAP turnaround times. iSpot programming and test can take up to 5 business days depending on complexity. Please plan accordingly.
CAP's business hours are from 8:00am to 5:00 CST, depending on the schedule. We will often stay late to finish the daily schedule.
We start the morning with Revisions to existing orders. We don't start new orders until the revisions are done. This is usually around noon. New Orders are worked on until completed.
Need something a little faster?
CAP is here to assist you with your Sales, especially when you're in a bind. If you need a faster than normal turn around on Digital Creative, contact the CAP Coordinator or your ASC to put a RUSH on your order. A verbal or emailed confirmation with the Traffic Coordinator or CSR of the rushed status is required.
See a Mistake?
We actually have a pretty good track record, but nobody's perfect. Should you come across a mistake or discover we left off part of your request, please call us immediately. Mistakes are corrected immediately, right over the phone.
How do you Place an Order?
CAP Requests are ordered and distributed through the Lois Order Management System. Click the "Orders" tab above to log into Order Management. Click the "Lamar Login" button on the next page. The Art Request button is right on the main page once logged in. Click here for a walk through of the whole process.
Pricing
CAP Offers a per piece or flat rate pricing structure. Lamar employees click the button below for pricing and a complete list of CAP services.
Pricing & Services (Lamar Employees Only)
